Tag Archives | agencies

Digital Agency Sites Suck

When a quick-witted VP at Forrester was once asked why Forrester’s website is so awful, despite us having a multi-million dollar business in helping clients with their sites, the VP said: “the cobbler’s kids always have the worst shoes.” But should this be true of firms that actually make web sites? For a few years [...]

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Do Agencies Get Social Media?

There was an AdWeek story titled “Agencies Don’t Get Social Media” (subscription required) last week. Former Forrester Analyst Jim Nail (he’s now CMO at TNS Media Intelligence/Cymfony) was quoted in it: “The perceived lack of social media competence at agencies will present opportunities for new providers, Nail predicted, as too many agencies hew narrowly to [...]

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