Archive | April, 2008

Dear-God, this site misses the point

“Dear-God.net” really wants to be the next Post-Secret, but it doesn’t even come close. It takes user submitted confessions, pairs it with a photograph, and puts it on a blog with a visual design reminiscent of a graphic artist’s final project for art school. The site’s hyper-stylized presentation makes it come off as as way [...]

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Digital Agency Sites Suck

When a quick-witted VP at Forrester was once asked why Forrester’s website is so awful, despite us having a multi-million dollar business in helping clients with their sites, the VP said: “the cobbler’s kids always have the worst shoes.” But should this be true of firms that actually make web sites? For a few years [...]

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Defining “young consumers” :: clichéd subcultures

When we talk about “Generation Y” or “young consumers” what do we really mean? Are we referring to just one segment? No, we’re grouping together a set of subcultures. Young people are always very, very different from each other. Now more then ever. Emo, Goth, Hipster, Prep, are cliched, but sometimes necessary ways to reference [...]

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Web radio: it’s all about proliferation

There have been a few awesome Web-only radio services to explode in popularity lately. Probably the two biggest are Last.fm and Pandora. But neither does a very good job of spreading their services “viraly” by allowing open aggregation of playlists and stations. Last.fm’s facebook app focuses on showcasing your compatibility with friends’ musical tastes. And [...]

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