Here are a few links to viral alternate reality campaigns, like the Lost Experience. These fascinate me – 1 part video game design, 1 parts psychology, a dash of integrated marketing, and hope the dough will rise. Blog post about viral campaign for the next Batman film. Agency behind the campaign, 42 Entertainment 42 Entertainments [...]
Annoying Design
redesign the world
About
Hi, my name is Ross, and I share ideas and links about how design can help improve the world around us right here. You can find out more about me over there. Or drop me a "hello" through the tubes: ross-dot-spw [at] gmail-dot-com. Thanks for reading.
