While I migh be slighly biased, I must say Forrester’s Consumer Forum seems to be kicking all kinds of ass.
For those of you, like me, who can’t be there this year, check out the Consumer Forum blog where you’ll find a summary of many of the panels and talks, and some really great ideas.
Talks of note…
Harley Manning’s The ROI of Next-Gen Experiences
Peter Kims pannel on WOM Marketing
Hi, my name is Ross and I’m a design strategist, passionate about studying how audiences connect with products and ideas. I'm a lead experience designer at Modernista!. And I've worn many hats: a market researcher and consultant at Forrester Research, a game designer at Harmonix, a grad student at Carnegie Mellon's Entertainment Technology Center, a composer and teacher at New England Conservatory. You can reach me at ross.spw@gmail.com, or follow me on twitter.
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