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About Me
Hi, my name is Ross and I’m a design strategist, passionate about studying how audiences connect with products and ideas. I'm a lead experience designer at Modernista!. And I've worn many hats: a market researcher and consultant at Forrester Research, a game designer at Harmonix, a grad student at Carnegie Mellon's Entertainment Technology Center, a composer and teacher at New England Conservatory. You can reach me at ross.spw@gmail.com, or follow me on twitter.
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Recent Entries
- We Want To Change The World
- Cable-less TV Watching (And Prop 8)
- The Wink Heard Around The World
- Yahoo! Homepage Redeisgn: Reduced Clutter
- Put Your Website Where Your Mouth Is
- My New Gig At Modernista!
- Nike Takes The “Social” Out Of User Communities
- How Do You Market Meaning?
- Building a UX Team of One
- Myspace, A Place For CAPTCHAs
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